behind the brand

Meet the Team

Kristen Pucci

Founder & CEO

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Kristen Pucci: Founder & CEO

Kristen is a dynamic professional with expertise in branding, business strategy and talent management, leading KRAE Creative and Talent to create innovative strategies that elevate brands and drive transformation. With a background in marketing, business development and client relations, she excels at building strong partnerships and delivering results. Kristen's passion for connecting talent with opportunity and crafting compelling narratives is the driving force behind her work. As a dedicated leader, she finds purpose in helping others amplify their stories and achieve their dreams.

Carolyn Barton

Senior Brand Strategist

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Carolyn Barton: Senior Brand Strategist

Carolyn is a creative professional serving as Senior Content Strategist at KRAE Creative and Talent, where she leads innovative branding and marketing asset strategy for diverse clients. With expertise spanning design and brand development, she brings client visions to life through unique visuals, cutting-edge trends, and consistent brand storytelling. From crafting standout logos and digital assets to producing engaging brand details, Carolyn’s work combines strategic thinking and creative execution to elevate client brands and drive impactful results.

Gina Silbaugh

Senior Content Strategist

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Gina Silbaugh: Senior Content Strategist

Gina is the creative force behind the scenes, crafting compelling stories and content strategies with precision and passion. With a keen eye for detail and a commitment to excellence, she brings ideas to life in ways that leave a lasting impact. Her behind-the-scenes storytelling for executives and brands not only shapes their narrative but also ensures it resonates with purpose and clarity. Gina’s dedication to quality, organization, and embracing new challenges sets the bar for every project, making her work foundational to the success of the team.

Steve Pucci

CFO/COO

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Steve Pucci: CFO/COO

Steve is an accomplished operational expert with 37 years of experience spanning small startups to Fortune 500 companies, specializing in business operations, project management, financial management and contract negotiations. Since joining KRAE Creative and Talent in 2022, he has applied his expertise and global insights to drive operational excellence and business growth. Steve ensures no detail goes unnoticed and provides the practical balance that keeps the creative energy grounded and on track.

A note to my team -

To Carolyn, Gina, Steve, and anyone visiting our website,

KRAE Creative and Talent wouldn’t be what it is today without the heart and brilliance of our team.

Carolyn, your emotions are a quiet strength that fuel everything you do. You approach every project with an incredible level of care and dedication, and it’s this authenticity that makes your work shine. Your ability to connect deeply to both people and ideas creates strategies that resonate and inspire. Your heart is present in every detail, and it’s a privilege to see the impact of your thoughtful approach every day.

Gina, you’re the magician behind the curtain, crafting incredible work that shapes stories and strategies with creativity and precision. You bring ideas to life, often in ways that others don’t even realize have your fingerprints on them. Your commitment to excellence, your organization, and your willingness to embrace new challenges set a standard for all of us. The work you do is foundational, and I deeply value how you approach every project with care and purpose.

Steve, you’ve worn many hats in life, and as our CFO/COO, your steady presence keeps us grounded and focused on growth. You are a cornerstone of this company, and your wisdom and leadership mean the world to all of us. And I love that when we’re not at work I get to call you my Dad.

Together, we’ve built more than a business. We’ve created a space where collaboration, creativity, and trust drive everything we do. I’m endlessly grateful to work alongside each of you, and I want everyone who visits this page to know just how much your hard work, loyalty, and vision mean to me.

As a leader, I’m committed to fostering a culture where people feel valued, supported, and inspired. KRAE isn’t just about delivering results—it’s about the people who make it all possible.

Thank you for being part of this journey.

With gratitude,

Kristen